How to Optimize Customer Value in 6 Steps
Patrick Foster – Guest Blogger on Feb 20, 2019
Patrick Foster is an ecommerce expert and writer from Ecommerce Tips — an industry-leading ecommerce blog that shares business and entrepreneurial insights from the sector. Check out the latest news on Twitter @myecommercetips.
The sheer breadth of customer data available to the average seller today can actually become a problem. When your head is up in the clouds marveling at the vast expanse of rich data, it’s easy to become disconnected from the traditional sales process. Every purchase becomes a stat, and every customer just a cog in your machine.
Creating an excellent product landing page should be high up on your priority list when you’re designing your ecommerce site. The ecommerce world is extremely competitive and you need to make sure you’re in with a fighting chance of converting those visits into leads and sales.