Transform 
'Unmeasurable' 
Trade Shows Into Revenue Machines

The HubSpot-native system that elite CMOs use to turn chaotic leads into proven ROI in minutes (not hours)
hero-image
hero-shape-image
hero-Vector

Trade show managers and marketing leaders are silently suffering through the same nightmare: Spending $50K-$200K per event with nothing but 'brand awareness' to show the CEO. While your competitors get promoted, you get questioned. TradeGROW changes everything.

Lisa-img

warning_line The Trade Show Nightmare No Marketing Leader Wants to Admit

Meet Lisa: It's 11:47 PM, and Her Career Hangs in the Balance

Lisa stares at a stack of business cards from their $80K trade show investment. Her CEO's email hangs over her head: 'Board meeting tomorrow. Need ROI numbers for Q4 trade shows.' She has zero revenue attribution.  Her promotion? It depends on proving marketing's value. She's one lackluster presentation away from being replaced.

This Isn't Just Lisa's Problem. 
It's an Industry Epidemic.

If You Can't Tie Revenue to Your Trade Shows, You're Not Marketing, You're Gambling!

Sound familiar? If you can't tie revenue to your trade shows, you're not marketing, you're gambling. And your career is the bet. Reality hits: Tomorrow's board meeting will either make your career... or end it. You need proof, not hope. Meanwhile, your competitor's CMO just got promoted because she proved her last event drove $1.4M in pipeline and $267K in closed revenue.

What's your plan?

Purple Dice

The Truth About Trade Shows
(And How Elite Marketers Are Changing It)

Most vendors sell trade show 'solutions' that amount to digital business card collectors. Elite marketers use something different, a revenue extraction system that transforms how you think about events.

Trade Shows. Are you gambling with your career?

Elite Marketers Get Promoted for Proving $200K+ in Trackable Revenue

Convert 12% of Leads Instead of the Industry Standard 2%

Every booth costs you roughly $500 per hour. Yet 79% of your leads are destined for CRM purgatory.

They'll sit there, untouched, while you defend that $80,000 event budget with nothing but gut feelings and 'brand awareness' metrics. TradeGROW ends this career-threatening gamble by ensuring every lead becomes a tracked opportunity or a conscious disqualification.

No more guessing. No more waste. No more explaining to the CEO why you can't prove ROI.

Your competitor's CMO didn't just keep her job, she got promoted last quarter.

Why?

Because while you were showing pie charts of 'booth traffic,' she walked into the boardroom with a TradeGROW dashboard proving her Dallas event directly influenced $1.4M in pipeline and $267K in closed revenue. Her sales team now prioritizes event leads because they close at 2.3X the rate of other channels.

Meanwhile, your team still jokes about trade show leads being where opportunities go to die.

TradeGROW isn't just another software tool, it's a revenue machine that transforms your existing HubSpot investment.

Within 72 hours of implementation, you'll watch influenced deals automatically track to your events, complete with attribution models that would take a data scientist weeks to build manually.

The system delivers personalized nurture sequences that convert 12% of leads instead of the industry standard 2%, that's 6X more revenue from the same investment.

One mid-size tech company recovered $43,000 in attribution they were missing from a single event they'd already written off as 'awareness only.'

Introducing

Introducing TradeGROW:

The HubSpot-Native System That Elite Marketers Use

What if I told you the most successful CMOs have a secret? They don't hope for trade show ROI, they engineer it.

Vector

Meet the Revenue Extraction System Built for Event Marketers

TradeGROW isn't another bolt-on tool demanding your attention. It's HubSpot's missing trade show engine, the system that should have been there all along.

While other marketers manually tag leads, pray sales follows up, and scramble to connect dots before budget meetings, TradeGROW users simply watch their dashboards populate with attribution data in real-time.

This isn't another tool to manage. It's the missing system that elite marketers use to own their numbers.

Component 2
01_TradeGROW_Action Plan
02_TradeGROW_Event Details
03_TradeGROW_Workflows
04_TradeGROW_Reports

Native Integration: Why 'Built Inside HubSpot' Changes Everything

When your trade show system lives outside your CRM, you're forcing two strangers to have a conversation. Data gets lost. Leads fall through cracks. Attribution becomes impossible.

TradeGROW isn't just 'compatible' with HubSpot, it's native. Your trade show data moves seamlessly through your existing system.

This means:

  • No clunky data transfers that corrupt lead information
  • No separate logins for your already-overwhelmed sales team
  • No reconciliation nightmares trying to match records
  • No 'integration' fees or third-party API dependencies

Your team already knows HubSpot. Now HubSpot finally knows trade shows.

The 72-Hour Metamorphosis:

From 'Cost Center' to 'Revenue Engine'

Imagine walking into your next budget meeting with this statement: 'Our Q2 trade show generated 43 opportunities worth $1.2M in pipeline, and we've already closed $310,000.'

That's not fantasy. It's the reality for TradeGROW users within just 72 hours of implementation.


The transformation happens in three phases:

  1. Pre-Event Optimization: Set revenue goals and pre-book meetings
  2. During-Event Automation: Capture leads in minutes, with automatic CRM integration
  3. Post-Event Attribution: Deploy personalized nurture sequences that convert 12% of leads instead of the industry standard 2%


The days of trade shows being a 'necessary evil' with unmeasurable results are over. With TradeGROW, they become your most defensible and celebrated marketing channel.

TradeGROW Works in Three Phases: 
From Cost Center to Revenue Machine

TradeGROW transforms your entire trade show process from chaotic guesswork to precision revenue tracking in just three phases. Each phase is optimized to eliminate traditional pain points and maximize ROI.

chart_line_fill
store_line
coin_2_line
PHASE 1
chart_line_fill-mm

PRE-EVENT

POWER-UP
(1 HOUR)

Most trade show failures happen before the booth is even set up. TradeGROW's Pre-Event Phase ensures your success is predetermined:
60-Minute Setup:
Complete system configuration in less time than a team lunch
Revenue-Tied Goals:
Set specific, measurable targets directly linked to pipeline and revenue
Meeting Magnet:
Automated booking system fills your calendar with qualified prospects before doors open
*One-Time Sales Activation:
60-minute recorded team training ensures everyone captures and converts consistently
RESULT
Start revenue conversations before competitors arrive. Your team hits the ground running with clear goals and pre-booked meetings already in place.
PHASE 2
store_line_mm

DURING-EVENT
EXECUTION
(MINUTES,
NOT HOURS)

While competitors manually collect business cards, your TradeGROW system turns every conversation into a tracked opportunity:
Mobile Capture:
Scan business cards directly into HubSpot and trigger messages automatically
Instant Routing:
Leads automatically assigned to the right rep based on territory, product interest, or score
Follow-Up Automation:
Personalized emails sent while prospects are still at your booth
Time Revolution:
What takes others 3 hours of manual work happens in 3 minutes with TradeGROW
RESULT
Capture leads in minutes, not hours, with business card scanning and automatic CRM integration. Zero leads lost and instant follow up.
PHASE 3
coin_2_line_mm

POST-EVENT
PROFIT
(6X REVENUE)

The real TradeGROW difference happens after the event, when others send generic 'thanks for stopping by' emails:
Personalized Nurture:
Segmented follow-up sequences based on booth interactions and interests
Conversion Amplification:
Turn standard 2% conversion rates into 12% with targeted follow-up
Attribution Tracking:
Every deal influenced by your event is automatically tagged and tracked
ROI Dashboard:
Real-time visibility into pipeline, revenue, and event performance metrics
RESULT
6X more revenue from the same event investment. Accurate attribution. Board-ready ROI reports secure budget increases.
Frame

This three-phase system has transformed results for elite marketers across industries, from technology to manufacturing to professional services. The process works because it's built on a simple truth: trade shows can be your highest-ROI channel when properly tracked and optimized.

How Elite Marketers Use TradeGROW to Prove Trade Show ROI

TradeGROW isn't just another tool, it's the system elite marketers use to transform trade shows from cost centers to revenue machines. Here's how specific capabilities deliver real-world results:

Prev
Next

Trade Show ROI Is No Longer a Mystery

Elite marketers are already using TradeGROW to transform their trade show investments into measurable revenue machines:

How Unical Turned a $10K Event Investment Into $220K Revenue

Unical Aviation faced a familiar challenge...

justifying a huge annual trade show budget with nothing but 'qualified leads' to show for it.
Within 60 days of implementing TradeGROW
chart_line_fill-1

Pipeline Impact

$220,000 in directly attributed revenue
alarm_2_line

Time Savings

From 3 hours to 3
minutes per event

in lead processing
Frame-1

Lead Quality

Sales team prioritizing
event leads that close at
2.3X the rate of other channels
transfer_horizontal_line

Conversion Rate

From 2% to 12.1% lead-to-
opportunity conversion
Prev
Next

What Marketing Leaders Are Saying

'After implementing TradeGROW, I was promoted to CMO within 3 months. I now walk into board meetings with revenue numbers, not lead counts. Trade shows went from a necessary evil to our highest-ROI channel.'
James Wilson, CMO, Enterprise Solutions Inc.
"'The difference is night and day. We used to spend 3 hours after each conversation justprocessing leads. Now everything happens in minutes, and our follow-up starts whileattendees are still at the event.' 

Sarah Johnson, Event Marketing Manager, DataCore Systems"
"'For the first time, my team actually prioritizes trade show leads. The quality, context, andautomated routing make these leads 2.3X more likely to close than our average pipeline.' 

Michael Rodriguez, Director of Sales, Quantum Manufacturing"
'After implementing TradeGROW, I was promoted to CMO within 3 months. I now walk into board meetings with revenue numbers, not lead counts. Trade shows went from a necessary evil to our highest-ROI channel.'
James Wilson, CMO, Enterprise Solutions Inc.

TradeGROW By The Numbers

$200K+
Average trackable revenue per event
6X
More revenue from the same investment
2.3X
Higher close rate
for event leads
14 days
Average ROI
payback period

Common Questions About TradeGROW

Elite marketers have already made TradeGROW their secret weapon. Here are straightforward answers to the questions you might have:

'Our team doesn't have time to learn new software.'

Your entire team will be up to speed in 60 minutes.

TradeGROW was designed by marketers who hate complicated software:


  • Sales reps need just 15 minutes to master lead capture

  • Marketing needs 45 minutes for campaign setup

  • Executives need 5 minutes to understand the dashboard


As Sarah from DataCore put it: 'My team was using it effectively before the training session even ended.'

'We've tried tracking event ROI before and it didn't work.'

TradeGROW's automated attribution means no manual tracking required.

Traditional ROI tracking fails because it relies on manual processes. TradeGROW succeeds because it's automated, no spreadsheets, no manual tagging, no hoping sales reps remember to update opportunity sources.



The system captures attribution data automatically, creating an unbroken chain from first scan to closed revenue. Even if your sales team never mentions 'trade show' again, the attribution remains intact.

'What if I implement this and still can't prove ROI?'

That's why we offer the 90-Day Attribution Guarantee.

If TradeGROW doesn't help you identify at least 15% more revenue attribution from your next event than your current process, we'll provide priority technical support for 90 days and if you're still not seeing results we'll refund your entire investment.


We make this guarantee because the average client discovers 23% in previously unattributed revenue within the first 90 days. This isn't just about new leads, it's about proving the value of
what you're already doing.

‘We're not using HubSpot. Is TradeGROW still an option?'

This is a HubSpot solution only, talk to us about migrating your CRM and events to HubSpot.

TradeGROW is HubSpot-native, but our onboarding includes complimentary data migration from your current CRM, whether that's Salesforce, Zoho, or spreadsheets.

One client switched from Salesforce to HubSpot specifically for TradeGROW and saw ROI within 14 days, the migration was that seamless."

Become a Trade Show Hero

Choose Your TradeGROW Path

TradeGROW offers three implementation paths, all designed to deliver measurable ROI from your very first event. Select the option that best fits your team's resources and timeline:

TradeGROW DIY Package
$4,995
(One-Time Investment)

Perfect for teams with technical capability and HubSpot expertise. You'll receive everything needed to implement TradeGROW yourself with our guided process:

  • Complete Action Plan with step-by-step implementation instructions
  • 1 Custom Object (Events) with standard tracking fields and custom views
  • 1-hour call to ensure proper installation
  • 1 Executive Dashboard with 11 pre-built reports
  • 31 Custom Fields across contacts, deals, and events
  • 7 Workflows for nurture, routing, and data management
  • 3 Marketing Email Templates (pre, during, post-event)

 

Implementation Timeline

1-2 hours with proficient HubSpot knowledge

ROI Payback:
One event or less

TradeGROW Done With You
$7,495
(One-Time Investment)

Ideal for teams wanting expert guidance with collaborative implementation:

  • Everything in the DIY Package, plus:
  • Strategic assessment of your specific event goals
  • Guided implementation with our certified specialists
  • Team training sessions for marketing and sales users
  • 14-day post-implementation support
Implementation Timeline

1-2 days with minimal team involvement 


ROI Payback:
One event or less

TradeGROW 
White-Glove
$12,935
(One-Time Investment)

Complete done-for-you solution with zero technical lift. Our implementation specialists handle everything:

Everything in the Done With You Package, plus:

  • Complete system configuration by our specialists
  • Custom integration with your existing workflows
  • Personalized dashboard setup based on your KPIs
  • Extended 30-day post-implementation support
  • Custom reporting templates aligned with your business objectives
Implementation Timeline

30 days vs. 3 months of DIY struggle

ROI Payback:
One event or less"

TradeGROW pays for itself in one event or less

  • Convert 12% of leads instead of the industry standard 2%
  • Generate 6X more revenue from the same investment
  • Prove $200K+ in trackable revenue per event
  • Secure budget increases with board-ready ROI reports

All with a one-time investment and no ongoing subscriptions!

TradeGROW makes you a Trade Show Hero!

The TradeGROW Performance Guarantee: 
Your Next Event Is Already Paying for This

We're so confident in TradeGROW's ability to transform your trade show ROI that we're willing to put our money where our mouth is

The 90-Day Attribution Guarantee

If TradeGROW doesn't help you identify at least 10% more revenue attribution from your next event than your current process, we'll refund your entire investment, no questions asked.

We make this guarantee because the average client discovers 23% in previously
unattributed revenue within the first 90 days. This isn't just about ROI, it's about protecting your career trajectory.

image 29

How We Ensure Your Success

  • Implementation Guarantee: Our team doesn't consider setup complete until your system is fully functional and your team is comfortable using it.
  • Data Security Promise: Your information remains 100% within your HubSpot instance, we never extract or store your customer data on our servers.
  • Support Commitment: Every client receives priority access to our technical team for 90 days, ensuring any questions are answered within 24 business hours.
  • ROI Documentation: We provide templates and assistance for presenting your event ROI to leadership, ensuring your investment is recognized.
image 30
Component-3

This Is How Elite Marketers Protect Their Investments

"This guarantee isn't marketing hype, it's the same guarantee that convinced today's most successful CMOs to implement TradeGROW. Your next trade show will pay for this investment, guaranteed."

Your Next Trade Show Is Coming. 
Don't Let Another Lead Slip Away.

Elite marketers are already using TradeGROW to prove $200K+ in revenue from each event. Your next trade show is already budgeted, the only question is whether you'll be able to prove its value.

In just 15 minutes, we'll assess your current trade show process and show you exactly how

TradeGROW can help you:

Frame (1)
Capture leads in
3 minutes,
not 3 hours
IDcard_line
Convert 12% of leads instead of the industry standard 2%
chart_line_fill (1)
Generate 6X more revenue from the same investment
chart_vertical_fill
Walk into the boardroom with proof that your events drive revenue

Implementation takes as little as 60 minutes. We can have you ready for your next event, even if it's next week.