Magaya: 21% increase in qualified leads from Website

<span id="hs_cos_wrapper_name" class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_text" style="" data-hs-cos-general-type="meta_field" data-hs-cos-type="text" >Magaya: 21% increase in qualified leads from Website</span>

Logistics SaaS; Mid-market

Increase opportunity creation across the revenue engine while tightening sales operations through a connected tech stack.

 

The engagement reframed Magaya’s website as the front door to revenue operations. HubSpot Marketing and Sales Pro became the shared system of record, with Salesforce integrated to keep sales and customer data aligned.

 

Existing Marketo campaigns were migrated and rebuilt as unified, trackable journeys, while lead flows were re-engineered to capture and qualify demand earlier. High-converting landing page templates, always-on chat for high-intent buyers, and CRO improvements created more structured, measurable entry points into the pipeline.

Search optimization and traffic growth were treated as inputs into a broader RevOps system that monitored visitors, bounce, and lead quality in a single dashboard. The result was an inbound engine where marketing and sales worked from the same playbook, turning anonymous traffic into sales-ready opportunities.

From Static SaaS Site to 21% More Qualified Leads with Connected RevOps

104%
Web Traffic Increase

Improving the website’s SEO helped us achieve a significant increase in qualified website visitors.

35%
Decrease in Bounce Rate

Targeted conversion rate enhancements and engaging funnel flows resulted in a bounce rate decrease from 75% to 40%.

21%
Increase in qualified Leads

By building higher-converting landing pages, we helped Magaya increase qualified leads by 21%. 

“They took the time to understand how we work, what we actually needed, and where we wanted to go before jumping into execution. It never felt like they were just checking boxes or rushing through an onboarding to move on to the next customer. Communication was clear, the process was well organized, and we always knew what the next step was. It was an extremely positive experience, and I would absolutely recommend Level350 by Diaz & Cooper.”
Alfred Murgado

Alfred Murgado

Director of Growth Marketing

About Magaya

Magaya is the leading platform in logistics and supply chain automation. Through its Digital Freight Platform, Magaya helps freight forwarders, customs brokers, warehouse operators, and other logistics providers digitize and automate operations across the supply chain. Trusted by more than 2,300 customers worldwide, Magaya is Moving Freight Forward through innovative software, automation, and industry expertise.

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