About Us

Meet your team.

about-us

Our Story

Diaz & Cooper was founded in 2001 as a creative boutique, but we are a very different agency today. Since 2012, we've been leading digital strategies that win conversions. Our team combines data and analytics with digital marketing insights earned over decades of studying and perfecting online sales.

We are a Gold HubSpot Solutions Partner and we work with you to develop data-driven strategies and encourage meaningful interactions between you and your prospects. More than anything, we’re about accountability. It’s our job to build your customer base, drive them to your site, and get them to convert. Measurable results – because nothing else matters.

Meet Your Guides

We are strategists, planners, writers, designers, coders, and number-crunchers. We are also creators, innovators, pioneers, free-thinkers, team players, and problem-solvers who get sh*t done.

Our team of HubSpot experts, each working in our zone of genius, see potential, identify gaps and find opportunities through a collaborative, strategic process focused on results.

Omi Diaz-Cooper

CEO, Business Growth

Todd Cooper

CFO, Client-in-Residence

Jason Gless

Sr Growth Strategist

Melissa Hunsberger

Sr Marketing Manager

Haydeé Ferrufino

Sr HubSpot Strategist

Victor Vega

Project Manager

Brandi Jangula

Inbound Specialist

Annie Venegas

UX/UI Design

Tania Jimenez

HubSpot Developer

Loredana Eschrich

HubSpot Specialist

Yovany Cancio

Senior Developer

Mabel Perez

Administrative Manager

Our Values

These principles make up our North Star – they guide everything we do at Diaz & Cooper.

Curiosity

We gain and share knowledge to empower others.

D2GSD

Driven to get sh*t done.

Thrive

Work in our genius - with people and projects that bring us joy.

Guide

Question, communicate, collaborate.

Growth

Grow, get results, or go.

We’re Not For Everyone

We focus on the businesses and markets we know best. Our client roster includes health technology pioneers, SaaS companies, expedition companies, tourist attractions and B2B leaders. What they have in common is that each is an established business selling premium goods and services that require a little extra customer hand holding and nurturing to close the sale.

We do our best work with these companies because they already have a strong vision and solid operations in place. Our team extends their marketing bandwidth and helps them excel in all aspects of digital marketing. We can’t do what we do without a partner committed to long-term marketing built on concrete expectations and a strong vision for growing revenue and demonstrating ROI together.

If that’s you, let’s go.

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Client Reviews & Testimonials ★★★★★

An agency unlike any other. I genuinely enjoyed every instant that I worked with Diaz & Cooper. They're methodical, experienced, and extremely knowledgable on the HubSpot platform. They handled our transition from Marketo to HubSpot with such ease that I felt confident and reassured the entire way. Now we have an amazing marketing automation platform expertly set up. You'd be hard-pressed to find a better agency to work with.

Alfred Murgado

Director of Marketing Operations, Magaya Corporation

Great partner to work with! I've been working with Diaz & Cooper (DCA) for a little over a year, and my organization, Safari Ltd has worked with them for about 2 years. They're always very supportive! They make sure to either propose creative solutions to drive more revenue or offer additional support during busy seasons. I couldn't have accomplished all I did last year without their help!

Lynn Gonzales

Marketing and Automation Manager, Safari Ltd

Diaz & Cooper is a fierce partner who exemplifies excellence in developing and implementing cutting edge, go-to-market, strategies that help businesses sustain growth and maximize ROI. One of the core strengths of the Diaz-Cooper team is tracking and analyzing performance at every stage of implementation. We deployed several A/B test platforms and were able to establish and monitor KPIs to showcase Davis Vision's digital success.

Kris Knopf

VP of Marketing, Davis Vision (subsidiary of Highmark Health)

Shortly after joining us as our agency of record, DCA redefined our KPIs to maximize our Marketing budget. They were able to streamline our creative and increase our revenue across all of our tactics while reducing our CPA. We maximized ROI performance and surpassed the previous 3 years' goals. They increased monthly ROI by 443 points in 8 months. Highly recommend for any business looking to increase its marketing efforts and performance!

Alfred Smith

Director of Marketing and eCommerce, Silver Airways

We chose Diaz & Cooper as a partner agency due to their experience with HubSpot and their familiarity with the tourism industry. They have been a great fit as they provide a wealth of HubSpot knowledge and understand how to help us achieve our goals with each campaign. They will treat you like a true partner!

Phoebe Pelot Marinelli

Digital Campaign Manager, Clearwater Marine Aquarium

DCA is an amazing resource for any company. What has impressed me the most about working with DCA is the treatment of their customers and the final deliverables they provide. They are incredibly creative and talented. DCA has been an extension of my staff - I can always count on them. They treat Fine Art Lamps' business as their own and always go the extra mile.

Jennifer Torlone

VP Sales And Marketing, Fine Art Lamps

Diaz & Cooper Advertising is composed of experienced and talented professionals who helped Gibraltar Private enter the world of digital. I appreciate the time they dedicated to acquire a deep understanding of our brand, goals and objectives in order to provide truly exceptional guidance. I recommend them without reservation. They're great partners!

Terrence “TL” Brown

Senior VP Director of Growth Strategies, Gibraltar Private Bank

DCA is a fantastic agency and I highly recommend them to anyone. Not only are they extremely creative, but also take the time to understand who we are, and what our brand represents. They have demonstrated not only excellent creative, but strategic forward-thinking while also driving for results.

Kristen Kiriako

Brand Communications Manager, Regent Seven Seas Cruises

Omi is the true definition of partner. Her leadership, vision and strategic planning was critical as Miami SB2020 launched our fundraising efforts around hosting this historic event. Omi took the time to understand what our overall purpose and mission was, then carefully recommended solutions and a strategy that fit our core objectives. I would enthusiastically recommend Omi and the team at Diaz & Cooper.

Brian Bishop

VP Executive Director of Partnerships & Marketing, Miami Super Bowl Host Committee

We have worked with Diaz & Cooper on numerous initiatives for the last 4 years.  They have always been seen as more of a Partner rather than an external agency. Strategic insight and deliverables handled by a group of people who truly love what they do. It has been a pleasure to both work with their team and get to know them.

Richard Salinas

COO, Kay's Fine Jewelry

Over the years I have worked with some of the largest advertising agencies worldwide as well as many freelance graphic designers. I can honestly say that Diaz & Cooper rates at the top of my list with regard to their abilities to provide realistic marketing strategies and superior ad design that communicate the brand message to the target audience.

Linda Beadel

Director Of Marketing, Colombian Emeralds International

Omi is one of the most diligent and outgoing professionals I have ever met. She is focused on the mission at hand and ensures all around her are too! Her marketing knowledge and services have been a great help to many organizations; from small shops to the Fortune 500 company. For those business leaders who enjoy frankness, honesty, integrity, and results from their service providers; Omi is, without a doubt, your person!

Ken Adams

COO, Willie’s Roadhouse

Pure growth agency. Diaz & Cooper has a long-standing tradition as an agency partner whose sole mission is to drive substantial and energizing growth - not just in marketing metrics, but where it counts the most for clients... at topline revenue and bottom line profit lines. I am proud to have referred numerous clients seeking inbound marketing strategies that clearly differentiate from the rest... and Diaz Cooper has consistently delivered.

Carlos Guzmán

COO, ATM Global Franchise Brands

The team at Diaz & Cooper is exceptional! They developed an amazing website for our Suited for Success/Dress for Success Miami 25th Anniversary Celebration. In addition, the team supported us with a digital buy resulting in amazing visibility for the organization. The team was professional, dedicated and worked with us every step of the way. Without hesitation, I can recommend Diaz & Cooper.

Jennifer Heegaard

Strategic Integrated Communications & Events, Yanbal

Creativity knows no distance or time zones when it comes to working with Diaz & Cooper. For three years, they have provided designs and ideas to me that are always eagerly awaited, and never disappoint. One of the things I most appreciate about their customer service is that when they say something is going to happen, it does. A truly remarkable agency that far exceeds expectations with almost every creative project.

Eric Edwards

Marketing Director, Smithgroup

Omi and her team are really focused on helping us get a return on investment. They have been committed from start to finish to make sure that our website generates the results we want. Take a look at our site as I believe the product speaks for itself. I highly recommend Diaz & Cooper!

Howard Shore

CEO, Activate Group

We worked with Diaz & Cooper Advertising on our 25th anniversary campaign website and digital campaign, and they hit it out of the park. The team was professional, responsive, and creative in addressing our unique needs as a nonprofit organization. I would highly recommend their team, and look forward to any opportunity to work with them in the future.

Angeline Evans

COO, Dress for Success

I've had the opportunity to work with Diaz & Cooper on a few different campaigns with one of our clients. They are thorough, committed, and deliver a strong product - with results.

Clint Ostler

VP, Embark Aviation

I highly recommend Omi and the entire team at Diaz & Cooper. They bring fresh thinking to the table.

Brendan Glynn

Marketing Director, Broward Center Of The Performing Arts

Omi heads up a great advertising agency that produces high quality work at a reasonable cost. She and her team are personable and professional, and I would not hesitate to recommend them.

Andrew Poulton

Director, Strategic Marketing, Regent Seven Seas Cruises

I’m writing this letter as an endorsement of the services provided by Diaz & Cooper.  The staff at Diaz & Cooper has always been very responsive and helpful with the handling of these projects. I highly recommend their services for your needs.

Christopher Boykin

Project Manager, FDEP Coral Reef Conservation Program

This is just a note to thank you personally, and your team at Diaz & Cooper, for your remarkable work on our 50th Anniversary book project. We really appreciate your personal attention from our first discussions. We were thrilled at the design, the outcome of the book, and your help in promoting the book after completion. You and your team are knowledgeable, friendly, professional and creative.

Lauren Dowlen

Director of Development, St. Stephen’s Episcopal Day School

The service that Diaz & Cooper so generously provided for the Catholic Hospice website greatly enhances our ability to inform and educate the community of this most vital mission... We value our collegial relationship and look forward to its continued growth.

Brian Payne

Executive Director, Catholic Hospice

As the Marketing Director for Hawks Cay Resort, I had the pleasure of working with DCA for nearly 3 years. In that time DCA brought a fresh look to our resort branding and enhanced our digital presence with a new responsive design website.

Matt Lawrence

Director of Marketing, Hawks Cay Resort

Omi has been a terrific marketing partner. Our Bank was new to digital marketing and Omi worked closely with us from the beginning to help us analyze, focus and create a dynamic strategy. We are now in the implementation phase and her team is engaged in creating content and launching highly targeted campaigns. I love the agency because they are not only experienced digital marketers, they are a group of truly great people.

Deborah Bejarano

Marketing And Sales Consultant, Iberia Bank

From the team at CBS Local Digital Miami, we'd like to recognize Diaz & Cooper Advertising for our successful campaigns together. "Travel" is a category very important to us and the insight, research and web tools from Diaz & Cooper Advertising complement our digital strategies.

R. Maximilliano Ramirez

Digital Marketing Sales Specialist, CBS Local Digital Miami

We were lucky to have @DiazCooper brand and market our new @CarFreeKeyWest campaign. Within a few short months people all over Key West were talking about "Car-Free Key West'' and "Duval Loop" because of the fantastic online, print and social media advertising. We absolutely couldn't have had such a big impact in our community without their superb work. And they are a joy to work with too.

Chris Hamilton

Transport Coordinator, City of Key West Florida

The Diaz & Cooper team is one-of-a-kind. They brought their experience and knowledge to rebuilding our eCommerce website, making it mobile-optimized and increase its performance. The dedication and customer service they provided was second-to-none. They were able to grow our brand awareness from a local presence to national and increase our sales year over year. They are responsive, detail oriented, and understand exactly what their client is looking for. I highly recommend the Diaz & Cooper team.

Melisa Gonzalez

The Christmas Palace

We hired DCA after a horrible mess left behind from hiring the wrong web design team. We were very resistant when we hired a new team. However, Omi swooped right in and saved us. She and her team are always on top of every detail, constantly going above and beyond. I'm glad we have DCA on board, they've been nothing less than amazing.

Maggie B

Sales Administrator

Although my initial relationship with Diaz-Cooper started as a Client - Service Provider, it quickly became so much more as time passed. DCA did a great job of assisting our company rebrand from scratch. Creativity and professionalism was always key and they made time to review and discuss ideas and take those ideas and an extra level of value to it. I look forward to working with DCA again and I would recommend them to anyone.

Ulices Diaz

Sr. Director of IT Services, Postal Center International

Working with the Diaz & Cooper was an absolute pleasure. Their team is knowledgeable and well versed in website development and digital advertising solutions. I had the pleasure of working with company's owner and her team and they helped guide the design and roll out of the new Mary Brickell Village website. They are top notch and I would certainly recommend the agency to any business looking to elevate their online presence.

Alein Caldaso

General Manager, Mary Brickell Village

What to Expect from Our Relationship

We don’t over-promise, we own up to our actions and we put showing value above making profit. Success, mutual growth and happiness are our ultimate goals. Here’s how we partner to get there.

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We collaborate with you to define SMART goals, so that we start off on the same page and work towards the same objective.

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24/7 access to our project management system to see where projects stand for real-time transparency.

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Clear, effective communication and defined expectations at the beginning of our working relationship.

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Real-time access to metrics via Databox to check progress toward goals and adjust strategies accordingly.

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Monthly performance reviews and customized dashboards reporting on the KPIs you care most about.

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Bi-weekly meetings to discuss progress and project status based on your SMART goals.

Interested in growing your business? Get started with a Free Consultation.

Technology Partners & Expertise

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